How to Succeed with AdWords

April 13, 2008 by Jon  
Filed under Build a Niche Store, Software and Tools

A lot of people lose their shirts with AdWords. Well here is a method that can give you a much higher chance of converting into profits (although you can still lose your shirt if you spend more on advertising than you can afford):

  1. Grab a copy of the program AdSenseFinder made by the guys behind TrafficKahuna.
  2. Watch the video on the page as it explains everything, but in a nutshell…
  3. You search Google for web sites that have top ranking for the keywords you’re targeting, that are also running AdSense ads on their site.
  4. You place URL targeted AdWords ads only to those URLs you’ve identified, placing the lowest possible CPM bid that gets a green quality score.
  5. Your ad will take over the entire AdSense block on that site when it’s displayed, with the ad title having the same size as H1 text, so make your ad catchy… entice the reader to want to click on it.
  6. Now you’re displaying laser targeted ads on sites that people click on when searching for your chosen keyword, but very low cost because of your CPM bid.
  7. You can even use this method to advertise YOUR site on a competitor’s site–including another BANS site–especially great if your competitor ranks well for the keyword is an AdSense publisher. You’re taking advantage of their SEO success to promote your competing site. Sweet!

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